DJ 47 Wuhu Shopping Center, Anwhei Province

DJ 48 Wuhu Shopping, Anwhei Province

This parcel of land was under consideration by a commercial property developer. The site is surround by intense traffic flows within the cities old and new districts. As a consequence of our design and analysis, we concluded that investment would be too much in relation to return: while the location is very favorable the cost of development due to the complexity of the traffic management and parking requirements have invalidated this project in a relatively small city of under 2 million people.  Our strategies started with traffic analysis and people flow as the initial main area of consideration, then moving to programmatic and commercial requirements.

This triangular city is centrally located in the Anwhei city center and is surrounded by very complex urban infrastructure making entry and exit to the site very difficult. The client would need to prove to the government that a large shopping mall is viable on the site, and demonstrate how all the traffic into and out of the site is possible.

Responsibilities: After the preliminary sketch designs, a general direction was decided and developed, going through various phases. The client was an experienced developer and would provide a lot of images and we were expected to follow the architecture, only to realize the project was not viable.

GFA: 190 000m2 including basements

Date: 2014